Methods for strategic challenges help small islands save water

Publicerat 24 October 2017

Methodology for strategic challenges used to save water

KTH Executive School has developed a methodology to help our participants to solve strategic challenges. The same methodology was recently used together with eights small islands that all face the challenge to reduce their water footprints and save 25% of the fresh water.

Anders-Christoforos
Anders Nordström, Stockholms Universitet och Christoforos Perakis, CRES

One part of the methodology was “Six Thinking Hats”

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Improve sales by thinking like a customer – acting like an owner

Publicerat 24 October 2017

“Think like a customer – act like an owner.”

Sales and pricing are two of the most important questions in a business. Anders Rehnberg our “sales professor” explains how this can revolutionize your offering and pricing.

Anders Rehnberg from Privilegium Group in London, is a pricing and sales expert that revolutionize many peoples views on sales and pricing. He has gotten Chines companies to stop reducing prices and often receives  the comment such as “The best training I have ever attended” from the participants. He provides new tools and increase your courage to take your company to the next level and open up opportunities.

Most companies are great at developing their product or services, but rarely develop their pricing strategy.

Four critical issues that drive the need and urgency to improve your pricing strategy:

  1. How much money do we lose due to outdated pricing principles?
  2. How can we get out of the cost-plusprice-per-unit way of thinking?
  3. How can we get paid for the additional value we deliver?
  4. How do we design the offerings, the revenue models andthe pricing when we integrate forward and start to deliver services, often based on the installed base and with applications of embedded systems, sensors, M2M, IoT, Big Data, and the internet?

What you need to learn:

  • Formulate unique offerings and value propositions
  • Developing prices – an unconventional take on how to change the price levels customers are willing to pay
  • Identifying value: improve both margins and customer satisfaction
  • Target customer profiles to improve hit-rates and reduce quotation/sales costs
  • The business process and how to ‘marry’ product development and sales
  • Marketing and communicating your value message, including quotations
  • Negotiation and contracts – commercial best practises

Läs mer

Methods for strategic challenges help small islands save water

Publicerat 24 October 2017

Methodology for strategic challenges used to save water

KTH Executive School has developed a methodology to help our participants to solve strategic challenges. The same methodology was recently used together with eights small islands that all face the challenge to reduce their water footprints and save 25% of the fresh water.

Anders-Christoforos
Anders Nordström, Stockholms Universitet och Christoforos Perakis, CRES

One part of the methodology was “Six Thinking Hats”

Läs mer

Improve sales by thinking like a customer – acting like an owner

Publicerat 20 October 2017

“Think like a customer – act like an owner.”

Sales and pricing are two of the most important questions in a business. Anders Rehnberg our “sales professor” explains how this can revolutionize your offering and pricing.

Anders Rehnberg from Privilegium Group in London, is a pricing and sales expert that revolutionize many peoples views on sales and pricing. He has gotten Chines companies to stop reducing prices and often receives  the comment such as “The best training I have ever attended” from the participants. He provides new tools and increase your courage to take your company to the next level and open up opportunities.

Most companies are great at developing their product or services, but rarely develop their pricing strategy.

Four critical issues that drive the need and urgency to improve your pricing strategy:

  1. How much money do we lose due to outdated pricing principles?
  2. How can we get out of the cost-plusprice-per-unit way of thinking?
  3. How can we get paid for the additional value we deliver?
  4. How do we design the offerings, the revenue models andthe pricing when we integrate forward and start to deliver services, often based on the installed base and with applications of embedded systems, sensors, M2M, IoT, Big Data, and the internet?

What you need to learn:

  • Formulate unique offerings and value propositions
  • Developing prices – an unconventional take on how to change the price levels customers are willing to pay
  • Identifying value: improve both margins and customer satisfaction
  • Target customer profiles to improve hit-rates and reduce quotation/sales costs
  • The business process and how to ‘marry’ product development and sales
  • Marketing and communicating your value message, including quotations
  • Negotiation and contracts – commercial best practises

Läs mer

Leading Innovation, the most essential course this fall – Apply now!

Publicerat 6 October 2017

One of the biggest challenges for all mature Swedish companies is how to become or stay innovative. To address this issue KTH Executive School has handpicked the best from academia and industry to a three-day course in Leading Innovation.

Max 25 deltagare
Max 25 participants

The course combines theories with hands-on methodology and address:
– Innovation Management
– Innovation Action
– Innovation Leadership

The course takes place on November 29-30 and December 14. Read more and apply here.

Höstens kurs i Innovation Leadership – Ansök nu!

Publicerat 6 October 2017

Innovation är en av de största utmaningarna för svenska bolag. För att möta detta behov har KTH Executive School har samlat det bästa från akademi och näringsliv för att skräddarsy en kurs till dig som kombinerar teorier och konkreta metoder för att öka innovationskraften i ditt bolag.

Kursen är den 29/11, 30/11 och 14/12 i Stockholm. Ansökan är öppen och du hittar den här.

Max 25 deltagare
Max 25 deltagare

Kursen berör:
– Design av innovationsprocessen.
– Implementation och ledarskap över innovationsprocesser.
– Hur kursdeltagarna kan bedriva innovation i just sin organisation.

Mer information om kursen Innovation Leadership kan du hitta här!

 

Lean start-up in mature companies

Publicerat 3 October 2017

New innovative idea starts with assumptions. But how do we move from assumptions to facts and business as fast as possible? Today we discuss Lean Start-up in mayor companies together with Andy Cars.

“If the rate of change on the outside exceeds the rate of change on the inside, the end is near.”

Jack Welch

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The death or the rebirth of universities in a time of disruption?

Publicerat 26 September 2017

The higher education system is facing a time of disruption. The rapid development of Massive Open Online Courses, MOOCs, has generated a lively debate. The effect on the existing higher education is in focus. Can MOOCs really be an alternative to face to face classroom teaching? Despite this legitimate scepticism, the number of universities offering MOOCs increase at a rapid pace. As MOOCs went from an experimental phase to become well established in 2012, more and more universities jumped on the bandwagon. Some clearly see an opportunity, while others seem to join without a clearly formulated strategy. Jumping or not, all universities are today expected to have an answer to the question: What are your plans within the MOOC area?

Ny bild (26)

The disruptive innovation theory indicates that we can expect dramatic changes

So far, the phenomenon follows the disruptive innovation theory by Clayton Christensen: incumbents regard the new service to be of a much lower quality; the new innovation target underserved or new customer segments; the service is offered at much lower price levels; the offer is less complete but holds the potential to develop fast meeting demands of present customers, “ordinary students” in this case. The disruptive innovation theory indicates that we can expect dramatic changes within the higher education industry. The core of the disruptive nature of MOOCs is, compared to ordinary face to face higher education, the very limited incremental cost to add one additional student along with that the service is ubiquitous. These two characteristics combined, lay the foundation for a very fast penetration. This pattern has earlier been seen for other internet based business models challenging established industries. Läs mer

Professor Emeritus Eric Giertz

Publicerat 26 September 2017


KTH Executive School thank our founder Professor Emeritus Eric Giertz for his contributions. Eric has been in the forefront in research connected to business development and technology for decades and in this movie you can hear about some of his work.

The death or the rebirth of universities in a time of disruption?

Publicerat 26 September 2017

The higher education system is facing a time of disruption. The rapid development of Massive Open Online Courses, MOOCs, has generated a lively debate. The effect on the existing higher education is in focus. Can MOOCs really be an alternative to face to face classroom teaching? Despite this legitimate scepticism, the number of universities offering MOOCs increase at a rapid pace. As MOOCs went from an experimental phase to become well established in 2012, more and more universities jumped on the bandwagon. Some clearly see an opportunity, while others seem to join without a clearly formulated strategy. Jumping or not, all universities are today expected to have an answer to the question: What are your plans within the MOOC area?

Ny bild (26)

The disruptive innovation theory indicates that we can expect dramatic changes

So far, the phenomenon follows the disruptive innovation theory by Clayton Christensen: incumbents regard the new service to be of a much lower quality; the new innovation target underserved or new customer segments; the service is offered at much lower price levels; the offer is less complete but holds the potential to develop fast meeting demands of present customers, “ordinary students” in this case. The disruptive innovation theory indicates that we can expect dramatic changes within the higher education industry. The core of the disruptive nature of MOOCs is, compared to ordinary face to face higher education, the very limited incremental cost to add one additional student along with that the service is ubiquitous. These two characteristics combined, lay the foundation for a very fast penetration. This pattern has earlier been seen for other internet based business models challenging established industries. Läs mer