Digital strategy: The four fights you have to win

Publicerat 11 February 2019

We can recommend a read of the McKinsey article talks about the four fights you have to win

in your digital strategy.

If there’s one thing a digital strategy can’t be, it’s incremental. The mismatch between most incumbents’ business models and digital futures is too great—and the environment is changing too quickly—for anything but bold, inventive strategic plans to work.

The four digital fights you have to win are:

1. Fighting ignorance
2. Fighting fear
3. Fighting guesswork
4. Fighting diffusion
Read the full article here.